Research Feature with Dr. Daniel Wigfield
Dr. Daniel Wigfield provides an overview of his current research.
Research with Impact
Research Feature with Professor Ilias Tsiakas
Professor Ilias Tsiakas provides an overview of his current research.
Research Feature with Dr. Yuanfang Lin
Dr. Yuanfang Lin provides an overview of his current research.
Research Feature with Dr. Brent McKenzie
Dr. Brent McKenzie provides and overview of his current research.
Research Feature with Dr. Zhenzhen Fan
Dr. Zhenzhen Fan provides an overview of her current research.
Research Feature with Stephanie Villiers, Dr. Rumina Dhalla, and Jan Oberholzer
Stephanie Villiers, Dr. Rumina Dhalla, and Jan Oberholzer (Sheridan College) recently published an article in the Journal of Service Research.
Research Feature with Dr. Laurie Barclay
Dr. Laurie Barclay gives us an overview of her current research.
Philip Morris International’s Formula 1 Sponsorship-Linked Marketing: Transformation From Marlboro to Mission Winnow
Dr. Timothy Dewhirst is the lead author of a new study that examines the tobacco company’s marketing objectives for transforming the brand identity of its Formula 1 Ferrari race team partnership.
How Airbnb Is Fuelling Gentrification in Toronto
Dr. Sourav Ray, Lang Chair and professor in the Department of Marketing and Consumer Studies co-wrote a new article for The Conversation Canada.
Sustainability, Quantified.
Professor Ruben Burga and student authors Patrick McAdams, Malcolm Wright, Tamara Alilovic, Christian Romas and Max Ho were recently awarded the 2023 Flourish Prize for Global Goal #9: Industry, Innovation and Infrastructure and are one of 17 Flourish Prize Honorees for 2023.