At the Young Hoteliers Summit in Lausanne, Switzerland, Derek Beirnes’  team won the creativity challenge, which was to develop a new social media strategy for the Rezidor Group.  As a prize, he received an all-expenses paid trip to Copenhagen to complete a five day business program, developed by Rezidor.

Four students from the University of Guelph, David Humphrey, Vanessa Graves, Jordan Minaar and Derek Beirnes (all BComm HAFA students), attended the summit, which was held on March 21 and 22. 

The Young Hoteliers Summit is the first hospitality summit bringing together students and industry leaders from around the world. It provides an opportunity for all participants to exchange knowledge and ideas, foster creativity, profile competence and expand their professional networks.