SEDRD Post-Doc, Dr. Ataharul Chowdhury presented his work at the 2013 SSHRC Congress. Social media, such as Facebook and Twitter, are widely used for community engagement, but in a presentation to the Environmental Studies Association of Canada [1] during the SSHRC Congress on June 3, 2013, in Victoria, BC, results from his research suggest that social media for agri-food innovation in Ontario can be vastly improved.