"Sometimes, the liabilities outweigh the value of a sporting brand" says Timothy Dewhirst
Marketing professor Timothy Dewhirst writes in the Globe and Mail about branding issues affecting the NFL in the wake of its new season.
Marketing professor Timothy Dewhirst writes in the Globe and Mail about branding issues affecting the NFL in the wake of its new season.
Researchers at the University of Guelph, including College of Business and Economics associate professor Elliott Currie, are currently investigating how hazelnuts might contribute to economic growth, environment and rural sustainability.
Economics professor Thanasis Stengos was among University of Guelph researchers who received NSERC grants this year. His research will focus on testing GDP output convergence.
MBA graduate and University of Guelph staff member Justin Toth won Best Student Paper at the ASAC Conference held recently in Halifax, Nova Scotia.
The College of Business and Economics recently welcomed rural tourism professionals and an international panel of experts to an on-campus workshop discussing the OMAFRA-funded research report, "Innovative Best Practices to Foster Sustainable Tourism in Ontario's Rural Communities."
The effects of "helicopter parenting" - parents who have trouble giving their children the freedom to become independent adults - can have adverse effects on their child's career, according to professor Sean Lyons and PhD candidate Josh LeBlanc.
Researchers from Taiwan, Germany and the US recently united at the University of Guelph to share knowledge on a subject that impacts us all: insurance. The workshop, led by professor Mike Hoy (left), welcomed attendees who explored topics ranging from the solvency of life insurance companies to preferential treatment by auto insurance providers towards hybrid vehicle drivers.
Climatologists and economists will meet at the University of Guelph this week where they will share their research on how econometrics – specialized statistical methods developed to analyze economic data sets – can help with the analysis of climate data.
Why are men still - on average - earning more than women? Top researchers investigate on April 17 at the Gender Wage Gap Workshop.
Economics professor Rene Kirkegaard will continue as a Canada Research Chair in risk management and regulation for another five-year term. The announcement was made April 9 by by Ed Holder, minister of state (science and technology).