News related to Research

Dark tourism expert, marketing professor Brent McKenzie, speaks with at Guelph about why tourists visit places with historical connections to death and destruction.

Holstein, Jersey, Brown Swiss, Guernsey, Canadienne, Ayrshire or Milking Shorthorn? In this interview with RealAgriculture.com, professor Elliott Currie talks about his recent project examining which dairy breed is the most profitable. To find out the answer, check out the interview.

Marketing and Consumer Studies professor Tanya Mark has been awarded the 2015 William R. Davidson Award from the Journal of Retailing. The award recognizes the best article published in each volume of the journal. The article, titled “Capturing the Evolution of Customer–Firm Relationships: How Customers Become More (or Less) Valuable Over Time” was praised for its originality, technical competence and strong contribution to the theory and practice of marketing and retailing.

The award will be presented at the AMA Winter Conference in San Antonio, Texas later this month.

Economics professor and interim associate dean, research and graduate studies, Miana Plesca has received a grant from Ontario’s Pay Equity Office to study the gender wage gap. She is among one of three grant recipients of the new provincial Gender Wage Gap Grant Program.