November 17: MCS Faculty Member Presents Research on Changing Consumer Demographics at OMAFRA Conference

Dr. Tanya Mark, Faculty Member, Department of Marketing and Consumer Studies was the keynote speaker at the 2010 OMAFRA Agriculture Development Branch Conference in London, ON, on November 16th.  She presented research on changing consumer demographics in Ontario, their impact on consumer trends, and implications for the agricultural community in order to meet client needs in this changing environment.