Professor Iain Murray, School of Hospitality and Tourism Management, commented that “local” is more often a marketing term than a geographic description in a recent profile. “If you live in a northern climate, the 100-mile diet isn’t for you,” says Professor Murray. Foods like chocolate, coffee and fresh produce are off-limits to those who want to “eat local,” especially during the winter. But what exactly does “local” mean?
Associate professor, Timothy Dewhirst, in the Department of Marketing and Consumer Studies, got into the football spirit as he explored the importance of team brands in the Super Bowl. The 2011 Super Bowl is a classic “battle of the brands,” a matchup between meat packers and steel workers, between storied franchises with deep roots and legacies. Read full Toronto Star article.
Congratulations to Jesica Zerafa, B.Comm Tourism Management, and fellow Guelph student Jackie Sollis, for winning the gold medal in Canadian Woman's Ice Hockey at the World University Games in Erzurum, Turkey. The Canadian team secured the gold medal by defeating Finland by 4-1. Jessica scored one of team’s winning goals in the second period.
Congratulations to Jesica and to the entire Canadian team!
Congratulations to the winners announced at the 2nd Annual CME Learning and Teaching Awards held on February 3rd. CME is fortunate to recognize the significant academic achievements of our students. We are also fortunate to honour our distinguished faculty members for their contributions to teaching and learning.
The award winning students include:
Cambrian Chemicals Inc. Scholarship - Vanessa Langshaw
Guelph & District Human Resource Professionals Association Scholarship - Alexandra Jamieson
Rachel Vriezen, a second-year student majoring in international development and economics and Gracen Johnson, a fourth-year international development student, were each awarded a $25,000 scholarship to participate in The Next 36.
A paper by Jane Londerville, an associate professor and interim chair of Marketing and Consumer Studies, released by the Macdonald-Laurier Institute for Public Policy in November, was quoted in a recent article by the Globe and Mail concerning Genworth taking back its share of the mortgage market.
The last thing Prof. Sylvain Charlebois wants to do is keep his research a secret. “As a researcher, I feel it is part of my duty to convey some of the knowledge we create to the wider public. We are part of a publicly-funded institution, so we have a responsibility to the public. Yes, it is challenging for any academic to translate for this audience, but it is also exciting.”
HTM Co-op and mentorship partner Oliver & Bonacini Restaurants will be changing the face of retail and foodservice in Canada through an exciting new partnership with The Bay and Compass Group Canada.
The Bay will transform 24 of its restaurants across Canada into a fresh new destination for food-lovers, while offering quality and convenience to diners and shoppers.
Gavin Armstrong, a fourth-year commerce student, has won the 2011 President William Jefferson Clinton Hunger Leadership Award. He is the first Canadian to receive the international honour that recognizes the former U.S. president's commitment to humanitarian causes, especially eradicating hunger. Read the full article.
Professor Joe Barth, School of Hospitality and Tourism Management, addressed 80 members of the Canadian Society of Club Managers at McMaster University on January 30th. He presented his new revenue management statistic that can be used to optimize fine wine sales and inventory productivity.