Content Creation Team
Why should you apply to this program?
Small Commitment, BIG results
You can choose your level of involvement on the team and will be compensated accordingly, with the opportunity to earn up to $750 in meal plan dollars as compensation by the end of the year.
Embrace your Creativity
We’re looking for students who understand the trends of social media. Those hours you spend watching and creating TikToks and Reels could be put to good use.
Inspire Future Gryphons
Your content and creativity may help a prospective student decide to choose the University of Guelph and live in residence.
Build your Resume
Joining the Content Creation Team is a great way to gain experience in content creation and social marketing. You’ll gain valuable skills that can be applied to future job opportunities.
Have fun
This team will be dynamic, engaging, and incredibly rewarding. Don’t miss this opportunity to connect with other students across campus.
Recognition & Benefits
Receive recognition and benefits, including remuneration and opportunities to grow your professional skills.
What We're Looking For in Ideal Candidates
Creative
We want you to help pick out trends and find ways to apply them to our marketing department. Candidates must use social media frequently.
Committed
Although the role is low commitment (~2 hours a week), we expect that you will stay engaged through the entire semester.
Passionate
You should LOVE living in residence and/or LOVE food and want to show that passion to others!
Independent
The role will involve collaboration through team meetings, but you will also be responsible for individual assignments. Time management is key!
How it works?
Content Creators will be responsible for creating a wide variety of digital content, including:
Instagram Reels/TikToks (day in the life, what I eat in a day, best spots to study/eat on campus, how I use academic resources, other trends, etc.)
- Instagram Stories (ask me anything, residence tours, etc.)
- Residence Photoshoots & Virtual Room Tours
- Videos (how to do laundry, complete a check-out, etc.)
The role focuses primarily on short video promotion, with other opportunities being assigned on an as-needed basis.
Content ideas will be developed in collaboration with the Student Coordinator, Integrated Marketing and Communications. Creators are expected to assist in the brainstorming of content ideas during the bi-weekly meetings.
How You Earn Points (and Get Paid!)
As a Content Creator, you can earn up to 100 points throughout the year. These points directly determine your payment, with 100 points equaling $750. Here’s how it works:
| Category | Points | Allocation |
|---|---|---|
| Meeting Attendance | Earn 2.5 points | 30% |
| Content Assignment | Earns 3.33 points | 40% |
| Event Attendance | Earn 6 points | 30% |
- We’ll have 12 brainstorming meetings during the year.
- Each meeting is worth 2.5 points. Participating in these meetings helps you earn points and contribute to the team’s creative process.
- You will complete 12 content assignments over the year.
- Each assignment is worth about 3.33 points.
- Your content needs to meet our quality standards to earn these points. We’ll give you clear guidelines on what makes content high quality.
- There are 5 key events throughout the year, like Fall Preview Day and March Break Open House.
- Each event is worth 6 points.
- These events are important, so your participation here is highly valued.
- Total Points Earned: We will add up your points from assignments, meetings, and events.
- Payment: Multiply your total points by $7.50 to see how much you have earned.
- For example, if you earn 80 points, you’ll get 80 x $7.50 = $600.
Note: Creators can earn up to $750 in meal plan dollars. Points are tracked and awarded by the Student Coordinator, Integrated Marketing and Communications. Swag and other incentives will be made available for Creators related to specific marketing initiatives.
Does this sound like the perfect opportunity for you?
Applications are now closed for Fall 2024-Winter 2025. Check back later!
